Allways Dive Expeditions is a website design project I created for an Australian client — a renowned ocean-exploration brand with over 40 years of diving experience.
My goal was to translate the feeling of “immersing yourself beneath the ocean surface” right from the first interaction with the interface, while highlighting the brand’s professionalism, safety, and long-standing credibility.

I developed an experience-driven visual system, a color palette inspired by the deep ocean blues, and an intuitive layout that allows users to easily search for tours, explore dive sites, and book their trips instantly.

The redesigned website delivers a more modern, streamlined, and emotionally engaging experience — helping Allways connect more deeply with the diving community and inspire their next underwater adventures.